You have decided that Facebook is a social media platform you want to use for your business.
You feel a little overwhelmed and want some ‘great ideas' to make sure you are getting the best use of your time?
Perfect, because you are exactly in the right place right now reading this post.
But, now what? How can you begin implementing some new strategies and ideas on Facebook so that you can not only notice a return on your time but a return on your investment to find new clients and build your brand awareness.
In this blog post we're going to show you how to use Facebook smartly for business.
Why Should You Listen to Me?
You may or may not know that I crafted my first company ElizabethtownFamily.com from an audience of zero and grew completely on Facebook organically. Now yes, things have changed on Facebook since 2011, however many of these best practices that I'm going to share with you I used to grow that business to a strong following of 8,000+ Facebook fans without paying to advertise much at all.
How to Use Facebook Smartly for Business
Sweet Tea Social Show: Episode 1
In the video below you'll be able to listen and watch the tips and insights I use on a weekly basis in my own business as well as for many of my clients.
Listen Now
Listen and watch the full, unedited Periscope captured via Katch.me (click below)
Key takeaways mentioned in this blog post:
- Organic reach is not dead on Facebook. Sign-up for my e-newsletter and you'll receive within a week my 17+ Facebook Ideas to get great engagement.
- Optimize your personal Facebook page to get business leads.
- Interacting on Facebook Groups is a really great and smart strategy.
- Facebook advertising doesn't have to cost you buckets of cash to get some results.
In Conclusion
To be effective on Facebook for businesses you must be consistent and ready to get social. Period. That, combined with some of these ideas and strategies discussed in this episode of the Sweet Tea Social Show can really help the businesses that want some results.
Which of the ways mentioned in this blog post are you most excited about working on for your business? Why? Please share your thoughts and comments below.
Need more results with Facebook?
DOWNLOAD NOW our Smart Social Media CHECKLIST for Facebook.
We're here to help you step by step get clarity and results on Facebook for your business.
Great information and thanks for the checklist
Great info! Thanks for the great tips and strategies!
Good tips for beginners on FB and a refresher for those who have been around awhile. It took some time to create a strategy & vary my types of posts.
Good point about Facebook groups. As long as you don’t hijack the group, it’s a great way to demonstrate your expertise as well as be helpful to others.
Oh absolutely Jackie! I never advocate hijacking a group at all. Not a good strategy. Though sadly, you and I both have seen some people do it.
I need to work more on Interacting in Facebook Groups.
Getting busy optimizing my facebook page now 🙂
Love the tip on engaging with Facebook groups. I need to do more of that and begin to follow other groups and businesses through my business page.
Thanks Brenda. I have several clients that ultimately approached me because they liked the information I shared in a Facebook group. A great way to make and build connections…
Great tips! Love seeing your comments and getting to know you in the Kim Garst group. One question….you say “Optimize your personal Facebook page to get business leads.” I’ve used my personal Facebook primarily to interact with family and friends…..I think if I did a lot of business stuff on this page it would turn them off……and really not reach my business contacts anyway???…. your thoughts.
Thank you for the great tips and content! I am always learning something new to implement for my business or my clients. Have a great day.
Thanks for sharing! I find groups are a great way to interact with others as well as gain valuable insight and knowledge from other members. Probably the best thing I do for engagement.
Thanks Leslie. I really appreciate YOUR feedback!
I clicked and nothing happened. No video.
Hey Rose, so sorry. The video was on Katch.me and since they went out of business the video doesn’t work. Boo!