Podcast Episode #04: What you Need to Know about Online Reviews and Customer Service
6-21-2017
Have you ever had a negative customer review left on social media for your business? Have you ever posted an amazingly positive customer review after you had a GREAT experience with a business?
Either way, we know that only one of the above is something you'd love to have online about your business and you guessed right if you guessed the positive review.
But the reality is that both happen and you need to be prepared to handle them BOTH.
In this episode I had the treat to talk with Shane Cicero about what you need to know about online reviews and customer service.
In this episode, Shane shares great tips, insight and specifics that you can put into practice immediately regarding getting the customer reviews you want!
Shane Cicero is a husband, father of 2 boys, and owner of JW Media. Shane specializes in helping businesses increase their revenue through Facebook Advertising and Podcast. He helps them with brand positivity through social media. Shane is also the President of Social Media Breakfast Madison; a nonprofit that provides education on trending social media topics over breakfast.
I had the pleasure of meeting Shane while I was speaking at Social Media Breakfast Madison. I have Chris Rudolph, featured in episode 2, to thank for the introduction.
A quick glimpse from my interview with Shane Cicero:
[clickToTweet tweet=”When a customer has a problem they will turn to the place of least resistance, often times your social media accounts.#BusinessJesusSweetTea @shanecicero @heatherheuman” quote=”When a customer has a problem they will turn to the place of least resistance, often times your social media accounts.” theme=”style2″]
[clickToTweet tweet=”‘A Yelp page allows people to review your business & let others know how you'll respond' @shanecicero @heatherheuman” quote=”‘A Yelp page allows people to review your business & let others know how you'll respond'” theme=”style2″]
If you are on Twitter, let Shane know that you enjoyed his interview!
[clickToTweet tweet=”The # 1 thing you can do to any online review is to RESPOND #BusinessJesusSweetTea @heatherheuman @shanecicero” quote=”The # 1 thing you can do to any online review is to RESPOND” theme=”style2″]
In conclusion, I think that we as business owners must be willing to show up in a positive way and take the high road always when serving the community. Not all people believe this. Do you? Share in the comments below and tell me your thoughts!
Connect with Shane Cicero
Social Media Breakfast Madison
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