Podcast Episode #321: How to Leverage YouTube for a HYPER LOCAL BRAND w/ a GLOBAL Audience w/ Jessica Dante

9-19-2023

Using Youtube for your Local Brand to Reach a Global Audience

In today's episode I'm joined with Jessica Dante. Jessica owns Love and London, a local brand that is focused on travel information and guides for the city of London.

Jessica shares how she leverages Youtube for a local brand to reach a global audience.

If you found today's episode helpful, I'd love to know! Send me an email to heather@sweetteasocialmarketing.com OR find me on LinkedIn and tell me what you thought of today's episode.

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Meet Jessica

Jessica Dante is the founder of Love and London, a digital media brand that helps London tourists to have the trip of a lifetime and to avoid the city’s overhyped and overdone spots. Jess has grown the brand from just a few hundred YouTube subscribers to a community of over 600,000 London tourists Her team collaborate to reach 5 million + people each month who also purchase their London guides from their Shopify shop, support their sponsored content and book through affiliate links. Jess is originally from New York but after living in Italy after university she moved to London and has been a local for the last ten years.