Podcast Episode #235: Where Are Your Receipts? 4 Tips to Leveraging Social Media Marketing for Business Growth
01-18-2022
Leveraging Social Media for Business Growth
I'm a firm believer that where your receipts are, there your attention lies. What do I mean by that? Well, where you spend your time, money and efforts (receipts) is where your attention is focused the most.
I ask you to consider if your ‘receipts' are focused in the right directions for business growth this year.
Here are four things to consider:
- Focus – Where are you efforts regarding social media? Get REALLY clear on what you're going after. This is key to avoiding Shiny Object Syndrome that pulls you from your ‘why' (see tip #4).
- Consistency – I know this one sounds cliche and said too many times but without I don't believe you will see the growth you desire to see. Consistency is key to remaining relevant and staying top of mind to those who may be in need of what you offer.
- Know your goals – before you can create social media / marketing goals, you need business goals. You can't create a good social media strategy without first knowing what you're wanting to accomplish in your business. Don't forget to write them down!
- Remember your why – when you remember your why it diminishes all the other noise and helps guide you when there are setbacks.
Did you find this episode helpful or want to be featured in an upcoming episode? Send me an email at heather@sweetteasocialmarketing.com!
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